Andersia Retail

Website for the tallest office building in Poznań

Rok współpracy: 2021

Andersia Silver is a project developed by the German Von der Heyden Group and the most desirable office space in Poznań.  Located in the very centre of the capital of wielkopolska, the space was created to inspire and enable taking bold steps towards business development. Almost 40,000 m2 of comfortable space await the lessees of Andersia Silver, providing a unique view of the city skyline and the highest technical standard.

Objective

  • Creating a website that will not only serve as an aesthetically pleasing business card, but first and foremost as a tool to support meeting business goals.
  • Connecting Andersia Silver with potential lessees – startups, entrepreneurs and corporations.
  • Strengthening the brand image as a meeting place for Poznań’s dynamic business community.

Solution proposal

  • We started our cooperation by discussing business objectives and functions of the website.
  • We prepared the architecture and graphic layout of the site, which we then coded and filled with content: photos, graphics and texts written with SEO in mind.
  • We also connected it with analytical tools: integrated it with Google Analytics, Google Ads and connected the contact form with the CRM.

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