DietBox - diet catering
Influencer marketing raising the profile of diet catering
DietBox is a diet catering service which combines nutrition knowledge and delicious cuisine in a perfectly balanced way! Initially, the brand struggled with the problem of low recognition – it lacked features that would distinguish it from the competition and a refined image in the online world.
Objective
- Implementation of a coherent communication strategy.
- Increasing brand recognition.
Solution proposal
- Together with DietBox’s team we developed a communication plan perfectly reflecting the character of the brand, the implementation of which in specific media was supported by appropriately calibrated online campaigns.
- We selected appropriate influencer marketing activities.
Results
-
Over 50
free barter collaborations with popular Instagrammers in 12 months.
-
Reaching
over 2.5 million people in the target group.
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+ 107%
year-on-year increase in e-commerce sales.
Client testimonials
“Since 2017, MOXIE creative agency has been a partner of DietBox diet catering company in the following fields: brand operations consulting, social media marketing, influencer marketing, graphic project implementation, email marketing, content marketing.
The MOXIE creative agency team is responsible for: recommendations and on-going consulting for the Board in the area of brand image, changes to the offer, marketing campaigns and for the Customer Service team in the area of communication. Moreover, it is in charge of: communication strategy in social media, servicing social media profiles (Facebook, Instagram), preparing and running advertising campaigns in social media (Facebook, Instagram), cooperating with influencers, editing blog texts, implementation of graphic projects and supervision over their production processes.
At the same time, we confirm that the services are performed properly, on time and – with commitment.”
