Zamek Culture Centre
Promotional spot for exhibitions at the culture centre
ZAMEK Culture Centre in Poznań is one of Poland’s most important cultural institutions. Every year, it hosts as many as 2,500 diverse events – from concerts, to film screenings, to exhibitions – with the aim to showcase and stimulate the development of the most interesting cultural phenomena.
Objective
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Concept creation and production of a promotional spot for “Nie to niebo” (Not this Sky) exhibition.
Solution proposal
- We created 2 concepts as well as visual guidelines and sketches of scenarios to be selected by CK Zamek.
- We developed the final script for the spot and handled the production (at several locations) and post-production of the material.
- We created a 2-minute spot to promote the “Nie to niebo” exhibition, in which we showed that the cosmos is closer than it seems – an asteroid has been discovered in Poznań, a meteorite has been found here, the first prints by Copernicus are stored here, and it is here that microworlds are explored and space rockets are built. We wanted to shed light on the exhibits of the forthcoming exhibition and provide a dose of knowledge shared by professors and specialists, encouraging people to visit the exhibition.
Results
Client testimonials
“MOXIE’s approach to our needs was a true relief for the team involved in creating the exhibition. While our staff are used to handling everything themselves and having to constantly monitor the progress of any work, while working with MOXIE we were able to catch a much-needed breath.
From the very start, the determination of the scope of cooperation, the rhythm of work, the needs and expectations was done at the initiative of the agency, so that our side was in fact, in the full sense of the word, taken care of.
The materials prepared by MOXIE for the talks and briefs were clear and concise, and the meetings ended in specific arrangements. The period between the tasks being agreed between the parties and the start of implementation was never more than two days. In between the individual stages, we also felt that the work was being carried out by people who knew exactly what they were doing, which significantly contributed to the comfort of work.
The independence in the actual execution of the work, and at the same time the enormous responsiveness in the face of changing needs on our part, meant that we will look at any collaborations we establish in the future through the prism of the standard set by MOXIE”.
