RIVA
Branding of a Croatian wine bar located in Maria Mill in Wrocław
Rok współpracy: 2023
RIVA is a unique location in the centre of Wrocław that combines elements of Croatian culture and cuisine with local charm. Situated in the historic Maria Mill, RIVA offers a unique culinary experience, showcasing unique wines from Croatian vineyards and regional specialities. It is also a space for hosting various events and celebrating special occasions. The name ‘RIVA’, meaning wharf or promenade in Croatian, reflects the character of this place as a centre of social life and relaxation.
Objective
- Creating comprehensive branding for the new wine bar, facilitating the brand’s coherent and consistent communication across all channels.
Solution proposal
- We developed engaging brand storytelling and created the name RIVA emphasising its unique combination of Croatian culture and cuisine with the charm of Wrocław.
- We created the logo, visual brand identity, a brandbook and guidelines for online and offline branding.
- We developed the structure and information architecture for the website and prepared the UX/UI design for the website based on the branding.
